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X-WR-CALDESC:Events for London Experience Week
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DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T104500
DTSTAMP:20260430T185403
CREATED:20260316T110744Z
LAST-MODIFIED:20260317T001409Z
UID:10000463-1776852000-1776854700@londonexperienceweek.com
SUMMARY:Session: Pigalle Tavakkoli (School of Experience Design)
DESCRIPTION:Session details to come. \n  \n\n  \nPigalle Tavakkoli is an experience design strategist\, consultant\, and award-winning educator. \nShe has 15 years’ expertise producing collaborations between artists and scientists\, and creating immersive story worlds across live and digital platforms for leading scientific\, cultural\, and arts organizations. \nAs an educator for more than 12 years\, she co-created the UK’s first course in Experience Design at the University of the Arts London\, and founded the School of Experience Design. \nPigalle consults and delivers bespoke training for global brands including Apple\, Philips\, The Guardian\, L’Oréal\, Unilever\, is an international keynote speaker\, and Council Member for WXO\, Jury Member for Conventa Best Events Awards\, Board Member for World Futures Awards.
URL:https://londonexperienceweek.com/event/session-pigalle-tavakkoli-school-of-experience-design/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Pigalle-Tavakkoli.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T104500
DTSTAMP:20260430T185403
CREATED:20260406T191934Z
LAST-MODIFIED:20260406T191934Z
UID:10008889-1776852000-1776854700@londonexperienceweek.com
SUMMARY:Journeys and Spectacles
DESCRIPTION:In this site-specific experience and talk\, Gerred Blyth will use the fantastic video surfaces of the Ministry of Sound to take the audience on a journey that will explore the shared grammar between our many professional fields. \nGerred is in a unique position to take you on this journey. He has enjoyed a 25 year tandem career. \nBy Day: Head of Product Design for ASOS\, Product Director for the biggest pan African eCom platform and most recently C-Suite for the US’s leading Experience Gift destination. \nBy Night: Member of the band Public Service Broadcasting and creative producer of “a live orchestra in a holographic world” – the Supernova Spectaculars. \nIn this experiential presentation\, you will see the fabric of the Ministry of Sound come to life to the sounds of Public Service Broadcasting – and then we explore the concepts together. \nWhat can crafted user-experience journeys teach us about designing immersive spectacles? And what can show design teach us about building products used by millions? \nAs “Mr B” from Public Service Broadcasting\, Gerred has helped create and perform immersive\, story-driven shows at venues ranging from the Royal Albert Hall and Glastonbury to the Natural History Museum\, Caerphilly Castle\, and the British Library. \nTouring together in Europe\, US\, Asia and Australia/NZ\, these aren’t just concerts – they are carefully designed experiences\, built around pacing\, anticipation\, emotional peaks\, and shared moments of wonder. \nAlthough they use different language\, these Public Service Broadcasting shows relied on the same principles we obsess over in product design: onboarding\, narrative flow\, attention management\, friction\, reward\, and memory-making. \nThen we reverse the lens. \nDrawing on experience in e-commerce\, interactive design\, and product leadership\, we look at how UX frameworks\, research methods\, and iteration cycles can surprisingly inform how live shows and large-scale spectacles are conceived. \nAt first glance\, the parallels are obscure. But scratch the surface\, and you’ll discover a shared experience grammar that may permanently change how you think about experiences – whether they live on a stage or on a screen.
URL:https://londonexperienceweek.com/event/journeys-and-spectacles/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Gerred-Blyth.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T110000
DTSTAMP:20260430T185403
CREATED:20260417T112157Z
LAST-MODIFIED:20260417T134620Z
UID:10008985-1776852000-1776855600@londonexperienceweek.com
SUMMARY:Breathe Wild: Live Performance
DESCRIPTION:Breathe Wild is a live audiovisual experience from Jeena Earthiva and George Berlin. \nGathering attendees together in The 103\, the piece offers an immersive journey through music\, visuals\, and emotional storytelling. \nAnchored by ex-Bollywood singer Jeena’s live vocals and George’s live visual mixing\, the work moves from a dreamy\, reflective atmosphere into a bold\, untamed release — holding space for both tenderness and unapologetic self-expression. Blending voice\, sound\, and cinematic imagery\, the performance creates an emotional arc that feels at once intimate\, expansive\, and alive in the moment. \nDeveloped from Jeena’s song Breathe\, the piece was first translated into a large-scale visual work presented in Finland as part of Lumen Rauma\, commissioned for the city’s 120th anniversary celebrations. \nFor that commission\, George remixed the music and created a striking projection-mapped visual narrative that brought the song’s raw emotional essence into public space. \nFor today’s experience\, he will be live mixing and reworking visuals from that original performance in real time\, creating a dynamic dialogue between image\, sound\, and Jeena’s live vocal performance. \nReimagined for a live audience setting\, Breathe Wild invites attendees into a richly human world of sound\, image\, and presence — immersive\, cinematic\, and emotionally resonant. \nSee Breathe Wild as a projection map at Lumen Rauma: https://www.georgeberlin.com/rauma \nListen to Jeena’s Breathe Wild playlist on Spotify: https://open.spotify.com/album/7ItgLsZ6pIDYtgcJyT57uV \nABOUT GEORGE AND JEENA \nGeorge Berlin is an award-winning experience designer and visual artist creating large-scale immersive works across music\, spatial design\, projection mapping\, and visual storytelling. \nJeena Earthiva is a singer\, artist\, and immersive experience creator whose work explores emotion\, embodiment\, and transformation through sound\, story\, and multisensory experience.
URL:https://londonexperienceweek.com/event/breathe-wild-live-performance/
LOCATION:The 103\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/04/unnamed-3.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T160000
DTSTAMP:20260430T185403
CREATED:20260316T174616Z
LAST-MODIFIED:20260331T123002Z
UID:10008109-1776852000-1776873600@londonexperienceweek.com
SUMMARY:Tottenham Hotspur Stadium
DESCRIPTION:Football and F1 fans can get 30% off a selection of stadium tours at Tottenham Hotspur Stadium during London Experience Week 2026. \nThis offer applies to Stadium Tours\, The Dare Skywalk and F1 DRIVE London. \nStadium Tour: Go behind the scenes at Tottenham Hotspur Stadium on this immersive tour. Follow in the footsteps of your favourite players with access to First Team areas\, premium spaces\, and NFL facilities. Walk through the changing rooms\, down the tunnel\, and out into the 62\,850-seat stadium – and experience the matchday magic for yourself! \nThe Dare Skywalk: Take to the skies this February at Tottenham Hotspur Stadium for stunning views 46.8 metres above the pitch! Enjoy the thrill of climbing with family\, friends\, or colleagues\, and celebrate with breathtaking views of London and the pitch below. While on the roof\, warm up with a delicious hot chocolate and savour the incredible views! \nF1 DRIVE London: Take the wheel in the capital’s most thrilling experience\, racing bespoke F1®-inspired karts with DRS technology\, engine sounds\, and an 18cm LED steering wheel display across an exciting track layout. \nCheck tottenhamhotspurstadium.com for full details of each tour. \nNote: LXW26 ticket holders will be given instructions on how to book this experience via the event app.
URL:https://londonexperienceweek.com/event/tottenham-hotspur-stadium/2026-04-22/
LOCATION:Tottenham Hotspur Stadium\, 782 High Road\, Tottenham\, London\, United Kingdom
CATEGORIES:Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Tottenham-Hotspur-Stadium-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T180000
DTSTAMP:20260430T185403
CREATED:20260409T225017Z
LAST-MODIFIED:20260416T073146Z
UID:10008931-1776852000-1776880800@londonexperienceweek.com
SUMMARY:Bridge Command | Clockwork Dog Show
DESCRIPTION:While you’re at London Experience Week 2026\, why not take in one of the capital’s best experiences: Bridge Command. \nBridge Command is supercharged by Clockwork Dog’s COGS system. Formed in 2016 Clockwork Dog enable cutting edge immersive attractions and experiences around the world to control audience flow\, track specific groups\, integrate different technologies\, connect all departments\, create custom dashboards and much more. \nGo on the Clockwork Dog Tour at your leisure throughout London Experience Week 2026. \nWhile you’re at the Summit\, pop along to the Clockwork Dog booth in The 103 to say hi to the team and tell them what you thought. \nYou can also check out the cool Clockwork Dog activations throughout the Ministry of Sound\, plus two workshops led by some of Clockwork Dog’s founders. \n  \n\n  \nAbout Bridge Command \nEver wanted to fly your own starship? \nStep aboard this immersive spaceship adventure that is “quite simply the nearest you will ever get to being in space” (★★★★★ London Theatre1). \nThis intergalactic expedition combines the best of theatre\, cutting-edge gaming technology\, escape rooms and features live actors to bring to life “a sci-fi fan’s dream come true!” (★★★★★ Clonestar Pod) without the need for VR or wearable tech. \nDon the uniform\, and join the crew for an adventure featuring unexpected discoveries\, high-stakes negotiations\, and chilling mysteries. Your choices steer the mission and every decision shapes a story that’s uniquely yours\, offering a “meaningful sense of agency” (Time Out). \nBridge Command offers four distinct mission types — Military\, Exploration\, Intrigue\, and Diplomacyand up to 14 unique crew roles across Science\, Engineering\, Operations\, and Command teams (link each to their section on the page). With multiple scenarios for each mission type\, each visit offers a new episode and no two experiences are ever the same. \nDon’t miss the chance to ‘star in a space odyssey of your own making’ (★★★★ The Stage) \nImage: (c) Alex Brenner
URL:https://londonexperienceweek.com/event/bridge-command-clockwork-dog-show/2026-04-22/
LOCATION:Bridge Command\, 63-64 Albert Embankment\, London\, SE1 7TJ\, United Kingdom
CATEGORIES:Clockwork Dog Shows,Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Clockwork-Dog-Tour_-Bridge-Command.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T190000
DTSTAMP:20260430T185403
CREATED:20260331T120321Z
LAST-MODIFIED:20260331T140410Z
UID:10008867-1776852000-1776884400@londonexperienceweek.com
SUMMARY:Paradox Museum London
DESCRIPTION:Paradox Museum London: Step off the everyday streets of the capital and into Paradox Museum London\, a new immersive attraction in Knightsbridge\, where curiosity is the order of the day.  \nInside\, more than 50 mind-bending exhibits invite visitors to question how they see and experience space in unexpected ways. \nPerspectives shift\, gravity appears to alter and clever illusions create plenty of camera-ready moments throughout the journey\, like walking upside down on the Tube. \nAmong the highlights is Zero Gravity\, an interactive challenge where balance and movement are put to the test\, complete with playful missions and a souvenir pass. \nWhether you’re a local or visiting with family\, friends or out-of-town guests\, Paradox Museum offers a distinctive day out in London. \nNote: LXW26 ticket holders will be given instructions on how to book this experience via the event app. \n 
URL:https://londonexperienceweek.com/event/paradox-museum-2/2026-04-22/
LOCATION:Paradox Museum\, 90 Brompton Rd\, London\, SW3 1JJ\, United Kingdom
CATEGORIES:Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Paradox-Museum-Offer.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T113000
DTSTAMP:20260430T185403
CREATED:20260309T095621Z
LAST-MODIFIED:20260414T121522Z
UID:10000009-1776855600-1776857400@londonexperienceweek.com
SUMMARY:What if Places of Escape Could Help Rebuild the World We’re Escaping From?
DESCRIPTION:Location-based experiences already shape how people think\, value\, and behave – but that influence is rarely recognised as a strategic lever.  \nThis session marks the launch of Immersive Influence\, a new white paper that reframes experiences as behavioural infrastructure: places where mindset shifts can emerge and compound positive actions beyond the visit itself. \nDrawing on systems thinking and behavioural science\, it shows how experiences can influence norms\, choices\, and behaviours in everyday life – and why the downstream effects of those shifts can rival\, or in many cases far exceed\, a venue’s operational impact. \nSession takeaways: \n\nA reframing of experiences as behavioural systems — not just venues\, content\, or moments in time.\nImmersive Influence — the core framework introduced in the white paper\, and how its elements connect to shape post-visit behaviour.\nA systems view of impact that distinguishes what venues control operationally from how guests influence outcomes in everyday life.\nThe 3R Framework (Revelation → Reinforcement → Replication) as a practical design lens for how influence can carry beyond the exit gate.\nGreater clarity on leverage – where experience design can matter most\, and why small shifts can have outsized effects at scale.
URL:https://londonexperienceweek.com/event/what-if-places-of-escape-could-help-rebuild-the-world-were-escaping-from/
LOCATION:The Green Room\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/LXW26-Content-Session-Card-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T113000
DTSTAMP:20260430T185403
CREATED:20260311T142041Z
LAST-MODIFIED:20260311T154807Z
UID:10000013-1776855600-1776857400@londonexperienceweek.com
SUMMARY:What Experience Designers Can Learn From Art & Technology (and Why It Matters Now)
DESCRIPTION:Many experience designers struggle to move beyond surface-level “wow effects” and create experiences that genuinely move people and stay in memory. \nThis talk explores why some of today’s most impactful experiences come from the worlds of contemporary art & technology rather than from traditional experience design alone. \nDrawing on over 15 years of curating interactive and immersive art projects\, Marie du Chastel shares inspiring artistic examples and practical principles that experience professionals can apply to design more emotional\, multisensory and meaningful experiences using technology. \nKey takeaways: \n\nA practical framework for designing emotional impact\, inspired by artistic practice.\nCore principles of multisensory experience design (sound\, space\, body\, interaction) and emerging technologies (XR\, spatial audio\, real-time systems) applicable to live\, immersive and hybrid experiences.\nA curated set of artistic references and project typologies to inspire future experience concepts.
URL:https://londonexperienceweek.com/event/what-experience-designers-can-learn-from-art-technology-and-why-it-matters-now/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Marie-du-Chastel.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T113000
DTSTAMP:20260430T185403
CREATED:20260324T164255Z
LAST-MODIFIED:20260330T142609Z
UID:10007710-1776855600-1776857400@londonexperienceweek.com
SUMMARY:Beyond the Stage: Building Meaningful Festival Experiences
DESCRIPTION:In this session\, Goc O’Callaghan takes audiences inside the reality of building and running ArcTanGent Festival\, an award-winning independent event known for its unorthodox artistry\, international community spirit and refusal to follow the mainstream festival playbook. \nMoving beyond the polished surface of “experience design\,” this talk unpacks the constant balancing act behind the scenes: the complexities in the independent festival landscape\, juggling the “what-the-audience-don’t-see” challenges\, unexpected moments\, and a neuroscientific twist into unlock insights. Goc will explore how thousands of individual moments come together to form a cohesive\, and memorable\, whole. \nBlending candid storytelling with practical insight\, this talk offers a rare look at the complexity behind festival design\, curation production and management\, and a fresh framework for thinking about how we design experience optimisation in the context of a wicked problem. \nKey takeaways: \n\nUnderstand and evaluate festival design as a complex system — recognising the need to balance competing priorities (e.g. budget\, safety\, creativity) and make informed trade-offs without a single optimal solution.\nAnalyse the role of identity and adaptability in event success — assessing how intentional community-building and responsive decision-making contribute to resilient\, distinctive festival experiences.\nApply neuroscientific principles to experience design — using concepts such as the peak-end rule to design impactful micro-moments that shape audience perception and long-term memory.
URL:https://londonexperienceweek.com/event/beyond-the-stage-building-meaningful-festival-experiences/
LOCATION:The 103\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Goc-OCallaghan.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T113000
DTSTAMP:20260430T185403
CREATED:20260409T180623Z
LAST-MODIFIED:20260410T163031Z
UID:10008921-1776855600-1776857400@londonexperienceweek.com
SUMMARY:Roundtable: Time To Level Up | Videogames & the Experience Economy
DESCRIPTION:Full guest list to come. Please come along and join in the debate with our expert panel. \n  \n\n  \nTitle: Time To Level Up: Videogames & the Experience Economy \nA Business of Experience Roundtable \nHost: Simon McCaugherty\, author of London’s Visitor Experience Strategy for London & Partners. \nDescription: Bigger than film and music combined\, the global gaming industry is a massive\, rapidly growing market\, valued at $300 billion in 2024 and projected to double to over $600 billion by 2030. And now this huge\, exciting behemoth is making the first forays into IRL experiences. \nThere are two distinct angles to this conversation: \nHow can IRL experiences borrow from (video) game mechanics to entertain\, engage\, increase dwell time and build fan bases that can’t help but play?\nClue: many already are\, witness Phantom Peak\, Lander 23\, Bridge Command. \nHow should video game IP best show up in the real world and bring their players with them?\nClue: look at what Minecraft has done / is doing with Supply + Demand and Merlin. \nBut of course those are just a few examples\, and there’s so many more insights\, approaches to be shared\, fought over\, and figured out. Because bringing digital IP into physical space is difficult. And just because you understand the basic mechanics of a game\, doesn’t mean you can translate that into an experience… \nKey questions: \n\nWhat makes a real-world gaming experience worth leaving the screen for?\nWhich formats are working (and why)?\nWhat do gaming audiences actually want offline?\nHow do you monetise without breaking the community?\nWho is getting this right?\n\nWhat You’ll Come Out Of This Roundtable With: \nClear design principles and examples that work.
URL:https://londonexperienceweek.com/event/roundtable-time-to-level-up-videogames-the-experience-economy/
LOCATION:The Loft\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Simon-McCaugherty-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T114500
DTSTAMP:20260430T185403
CREATED:20260413T204903Z
LAST-MODIFIED:20260413T204903Z
UID:10008967-1776855600-1776858300@londonexperienceweek.com
SUMMARY:Workshop: The Delta Model with Joe Pine
DESCRIPTION:In this workshop derived from The Transformation Toolkit\, Joe Pine will show you how to describe and define your business through the Delta Model from chapter 6 of his new book\, The Transformation Economy.  \nThrough understanding encapsulation and the four types of transformation\, you will be able to see how you can shift from designing\, creating\, and staging memorable experiences to meaningful\, transporting\, and transformative experiences and how to think about turning those experiences into full transformation offerings.
URL:https://londonexperienceweek.com/event/workshop-the-delta-model-with-joe-pine/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Joe-Pine-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T230000
DTSTAMP:20260430T185403
CREATED:20260317T001037Z
LAST-MODIFIED:20260402T112232Z
UID:10008483-1776855600-1776898800@londonexperienceweek.com
SUMMARY:City Cruises Dining Cruises
DESCRIPTION:Discover the city in style on City Cruises’ signature dining cruises\, where exceptional cuisine\, live entertainment\, and breathtaking views come together for an unforgettable evening. \nGlide past London’s most iconic landmarks — Big Ben\, the London Eye\, Tower Bridge — while the river’s charm unfolds around you. For the ultimate experience\, our London Dinner Cruise journeys\, tide permitting\, all the way to the Thames Barrier\, offering a front-row seat to the city’s splendour. \nWe’ve secured a 30% off discount for LXW26 attendees all the way from now until 30/04/2026. \nThis offer is valid for Lunch\, Afternoon Tea\, Dinner\, Evening\, Jazz\, Elvis and Murder Mystery cruises. \nCheck out the website for full details on each cruise: \nhttps://www.cityexperiences.com/london/city-cruises/dining-cruises/ \nNote: LXW26 ticket holders will be given instructions on how to book this experience via the event app. \nT&Cs: This offer applies to the base fare of select dining cruises and does not apply to optional enhancements. This offer is only valid on Lunch\, Afternoon Tea\, Dinner\, Evening\, Jazz\, Elvis and Murder Mystery cruises. This offer is not valid on packages or upgrades. Cannot be redeemed for cash or combined with any other offers. Gift card purchases are excluded from this offer. Prices & offers are subject to availability\, are capacity controlled\, and may change or be withdrawn at any time without notice. Offer excludes Festive Cruises and Special Events\, and seasonal events such as Valentine’s Day\, Mother’s Day\, Christmas Parties\, Christmas Day\, and New Year’s Eve. Void where prohibited. Additional terms & conditions may apply.
URL:https://londonexperienceweek.com/event/city-cruises-dining-cruises/2026-04-22/
LOCATION:Westminster Pier\, Victoria Embankment\, London\, SW1A 2JH\, United Kingdom
CATEGORIES:Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/City-Cruises-Dining-Cruises.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T113000
DTEND;TZID=Europe/London:20260426T200000
DTSTAMP:20260430T185403
CREATED:20260409T230207Z
LAST-MODIFIED:20260416T073043Z
UID:10008946-1776857400-1777233600@londonexperienceweek.com
SUMMARY:Monopoly Lifesized | Clockwork Dog Show
DESCRIPTION:While you’re at London Experience Week 2026\, why not take in one of the capital’s best experiences: Monopoly Lifesized. \nMonopoly Lifesized is supercharged by Clockwork Dog’s COGS system. Formed in 2016 Clockwork Dog enable cutting edge immersive attractions and experiences around the world to control audience flow\, track specific groups\, integrate different technologies\, connect all departments\, create custom dashboards and much more. \nGo on the Clockwork Dog Tour at your leisure throughout London Experience Week 2026. \nWhile you’re at the Summit\, pop along to the Clockwork Dog booth in The 103 to say hi to the team and tell them what you thought. \nYou can also check out the cool Clockwork Dog activations throughout the Ministry of Sound\, plus two workshops led by some of Clockwork Dog’s founders. \n  \n\n  \nAbout Monopoly Lifesized \nMONOPOLY LIFESIZED is the ultimate immersive gaming experience based on the world’s favourite board game! \nStep on to one of our four giant boards and meet your very own human token – they’ll serve as your board’s characterful guide\, bringing the game to life and adding to the excitement. \nRoll the dice and move across the board which features beloved locations from the classic MONOPOLY Board\, except to win a property\, you’ll need to work together to complete a hands-on challenge\, puzzle or mini game. \nTeams must strategize to win properties\, build houses\, manage money and avoid jail in this jam-packed immersive experience\, suitable for families\, friends or even corporate team-building. It’s an action-packed blend of competitive gameplay and live entertainment\, making it a must-do attraction for all ages.
URL:https://londonexperienceweek.com/event/monopoly-lifesized-clockwork-dog-show/2026-04-22/
LOCATION:Monopoly Lifesized\, 213-215 Tottenham Court Road\, London\, W1T 7PS\, United Kingdom
CATEGORIES:Clockwork Dog Shows,Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Clockwork-Dog-Tour_-Monopoly-LIfesized-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T123000
DTSTAMP:20260430T185403
CREATED:20260317T195435Z
LAST-MODIFIED:20260418T124209Z
UID:10007697-1776859200-1776861000@londonexperienceweek.com
SUMMARY:The Origins of Immersion: From Margins to Mainstream
DESCRIPTION:Long before “immersive” became an industry term\, marginalized communities were already mastering the art of experience. \nAcross cultures and contexts\, people pushed to the edges of society have created their own spaces of belonging—through ritual\, music\, performance\, environment\, and collective joy. \nWithin this lineage\, LGBTQ+ communities—particularly spaces like Fire Island Pines—have served as powerful living laboratories for immersive design: crafting worlds where people could safely gather\, transform\, and become. \nIn this talk\, Vance Garrett traces how these traditions directly inform the foundations of modern immersive practice—from portals and transitions to audience participation\, environmental storytelling\, and the choreography of collective experience. Drawing from his early career within queer cultural spaces and his work on pioneering projects like Sleep No More\, he reframes immersive design not as a recent innovation\, but as an inheritance—one shaped by communities who had to build the spaces they were denied. \nThis session offers both a cultural acknowledgment and a practical framework: a set of principles drawn from marginalized space-making that can guide creators in building experiences rooted in belonging\, emotional resonance\, and shared transformation.
URL:https://londonexperienceweek.com/event/the-origins-of-immersion-from-margins-to-mainstream/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Vance-Garrett-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T123000
DTSTAMP:20260430T185403
CREATED:20260409T132334Z
LAST-MODIFIED:20260410T152925Z
UID:10008916-1776859200-1776861000@londonexperienceweek.com
SUMMARY:The Hidden Economics of Experience: How To Turn Art Into Business
DESCRIPTION:So many ideas… so many ‘art-preneurs’ who need to know how to create a business plan investors will understand + draw a direct line between experience and returns. \nSo Blair Russell\, Tony-nominated producer and developer of theatre and live performance\, will share: \n\nFunding structures (commercial vs subsidised vs hybrid)\nRisk models in live experience\nWhy most projects fail to get funded\n\nIn particular\, Blair will consider non-traditional development paths\, more complex revenue streams\, more options to raise funds and other opportunities that are as diversified as they are resilient. \nCome and join Blair for a session that shows that the business of art is more than just seats\, popcorn and merch!
URL:https://londonexperienceweek.com/event/the-hidden-economics-of-experience-how-to-turn-art-into-business/
LOCATION:The Green Room\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Blair-Russell.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T123000
DTSTAMP:20260430T185403
CREATED:20260409T220159Z
LAST-MODIFIED:20260413T192152Z
UID:10008922-1776859200-1776861000@londonexperienceweek.com
SUMMARY:Unlocking Creative Flow: How Iterative Systems Build Better Live Experiences
DESCRIPTION:Creators of attractions and live experiences recognise that no interaction survives first contact with the audience\, as traditional planning methods and tools falter against the unpredictability of human engagement. \nThat’s why we design our systems not just to manage the show but to empower genuine creative innovation. \nBuilt with the creative process in mind we make systems that foster a culture of rapid\, iterative play. Enabling teams to quickly and cheaply get ideas on their feet\, test audience interactions\, and even adapt entire experiences right up until opening night. \nWe’ll talk through how this agile approach has been instrumental for companies like Punchdrunk\, Netflix House\, and Secret Cinema in achieving some of their most ambitious work. We’ll demonstrate how by embracing fluidity and iteration\, you can generate more ideas\, overcome creative blocks more quickly\, and ultimately craft more responsive\, impactful and flexible experiences. \nKey takeaways: \n\nHow flexible tools and centralised systems can give you enormous value over highly specialised ones.\nHow to build ‘levers’ into your workflow\, allowing you to quickly respond to feedback.\nHow to set out success criteria for early play tests (and how to gather the data required to see if those criteria have been met).
URL:https://londonexperienceweek.com/event/unlocking-creative-flow-how-iterative-systems-build-better-live-experiences/
LOCATION:The 103\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Eyal-Danon.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T123000
DTSTAMP:20260430T185403
CREATED:20260413T135355Z
LAST-MODIFIED:20260414T121649Z
UID:10008959-1776859200-1776861000@londonexperienceweek.com
SUMMARY:Roundtable: Good Vibrations | Can Wellbeing Scale?
DESCRIPTION:Please come along and join in the debate with our expert panel. \n\n  \nTitle: Good Vibrations | Can Wellbeing Scale? \nA Business of Experience Roundtable \nDescription: \nWellness and neuroaesthetic experiences are powerful – but so far\, often small\, niche\, and hard to scale. \nThe opportunity to remake society is really exciting – but only if they can become commercially viable. Over to you… \nKey Questions: \n\nWhy don’t most wellness experiences scale today?\nWhat would it take to make wellness commercially viable at scale?\nHow do you balance intimacy with growth?\nWhat role does neuroscience / neuroaesthetics play in design?\nIs “feeling better” a repeatable\, monetisable experience – or just a nice to have?\n\nWhat You’ll Come Out Of This Roundtable With: \nA path toward turning wellness into a scalable experience category. \n 
URL:https://londonexperienceweek.com/event/roundtable-good-vibrations-can-wellbeing-scale/
LOCATION:The Loft\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Business-of-Experience-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T124500
DTSTAMP:20260430T185403
CREATED:20260313T172857Z
LAST-MODIFIED:20260323T011236Z
UID:10000450-1776859200-1776861900@londonexperienceweek.com
SUMMARY:Tug Of War: The Dance Between Creative And Finance
DESCRIPTION:In this panel discussion moderated by Alicia Yaffe and featuring Dave Shulman and Neil Chakravarti\, we’ll bring creatives\, investors\, and finance leaders into a shared conversation about how experiential projects move from idea to reality.  \nPanelists will explore how different stakeholders approach projects at the outset — from creating original IP to responding to a brief — and how viability\, risk\, and structure are balanced against creative imperative and guest experience. \nKey takeaways: \n\nLearn how to identify each stakeholders starting point\nLearn how to apply creative compromise to your circumstances\nGain real perspective from creative\, business and investor perspectives
URL:https://londonexperienceweek.com/event/tug-of-war-the-dance-between-creative-and-finance/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/David-Alicia-Neil.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T130000
DTEND;TZID=Europe/London:20260422T140000
DTSTAMP:20260430T185403
CREATED:20260413T213915Z
LAST-MODIFIED:20260413T214421Z
UID:10008968-1776862800-1776866400@londonexperienceweek.com
SUMMARY:Inside The BurnerSphere
DESCRIPTION:We are delighted to welcome Big Rock Creative CEO Athena Demos to London Experience Week where she will be sharing BurnerSphere\, the award-winning VR recreation of the Burning Man festival. \nYou’ll be able to experience the full BurnerSphere platform for yourself\, with a full guided VR experience with Athena also present. \nAthena will share how BurnerSphere combines 360 and 180 stereo footage with VR worlds for immersive storytelling that is evolving the way we connect\, explore\, and participate together across digital and physical worlds. \nKeep an eye on the London Experience Week app on how to sign up for sessions across both Wednesday and Thursday lunchtimes. Walk ups will also be available. \n  \n\n  \nAbout BurnerSphere \nBurnerSphere is a groundbreaking social VR platform created by BRCvr in collaboration with Burning Man Project. \nAt its core\, it’s an immersive documentary experience that tells the story of the vibrant communities that make up Burning Man. \nThis isn’t a passive 2D doc—it’s a living\, breathing digital world where you can walk alongside friends from anywhere in the world to explore mind-blowing art\, join interactive workshops\, and connect in real time. \nWith realistic 360° and 180° video\, detailed virtual environments\, and spontaneous social interaction\, BurnerSphere captures the spirit of Black Rock City and invites you to participate in its culture year-round. \nBurnerSphere accurately mirrors the sights\, sounds\, and spirit of Black Rock City through: \n\nA dynamic social VR environment that fosters real-time engagement\nFully exploration virtual Playa\n360° and 180° 3D video footage from past Burns\nPhotorealistic 3 dimensional art installations\nInteractive theme camps\nResurrected Temples\, Man bases to create the Temple Museum and Museum of the Man and other large scale art from Burning Man’s history\nLive music\, artist panels\, wellness workshops\, and lectures at the virtual Center Camp\n\nAbout BRCvr \nBRCvr is an official virtual Burning Man Experience whose scope is unprecedented in the VR space. Athena produced internationally recognized social impact projects such as Breonna’s Garden which premiered at SXSW 2022 and Pride has no borders which was a finalist in the VR Awards. In 2024\, Athena produced a live event called GLOW: a Celebration of the 15th Annual Auggie Awards to great success welcoming over 1500 technology leaders for networking and transformational fun sponsored by T-Mobile. \nAbout Big Rock Creative \nBig Rock Creative won the Producer’s Guild Award for Innovation\, the Aurea Award for creativity\, the No Proscenium award for Best VR experience of 2020\, the Hermes’ Platinum Award\, and the Auggie Award for Best Societal Impact of 2022 and well as Best Indie Creator of 2023.
URL:https://londonexperienceweek.com/event/inside-the-burnersphere/2026-04-22/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Athena-Demos.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T130000
DTEND;TZID=Europe/London:20260422T140000
DTSTAMP:20260430T185403
CREATED:20260420T221955Z
LAST-MODIFIED:20260420T222151Z
UID:10008995-1776862800-1776866400@londonexperienceweek.com
SUMMARY:Colour of Conversation: In Conversation
DESCRIPTION:Colour of Conversation by DODDZ is a living artwork that listens to human conversation and translates its emotional tone into evolving fields of colour in real time. Nothing is pre-programmed. Every moment is shaped by the people in the room. \nThe artwork has been featured throughout London Experience Week. Microphones have been set up in various locations to ensure we are ‘taking the temperature’ of London Experience Week throughout the event. \nWhat do the business roundtables in The Loft look like vs the workshops in The Baby Box. How does the audience for Barbie: The Dream Experience’s Sarah Mendes compare with that of Abraham Burickson’s Worldbuilding the World. \nWXO Head of Content Mike Goldsmith chats with DODDZ in a lunchtime discussion\, talking about the artist’s beginnings\, his art practice and the importance of storytelling to his work. After a conversation about Colour of Conversation\, the artwork will be displayed on the ceiling of The Box as we move from room to room and experience London Experience Week – in real time…
URL:https://londonexperienceweek.com/event/colour-of-conversation-in-conversation/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/DODDZ.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T143000
DTSTAMP:20260430T185403
CREATED:20260311T150633Z
LAST-MODIFIED:20260327T114754Z
UID:10000019-1776866400-1776868200@londonexperienceweek.com
SUMMARY:People Aren’t Escaping Reality. They’re Rewriting Themselves
DESCRIPTION:We ARE the story. \nPeople aren’t turning to experiences to escape reality. They’re using them to rewrite who they are. \nFor the past decade\, Raj Samuel has been building underground worlds across London\, creating 10 surreal\, story-driven immersive music events where participants stepped inside the story. Projects like 1984 vs 1984\, Trumpocalypse\, Once A Tron A Time\, and Blizzard of Odd invited participants into strange\, participatory worlds. These experiences were doing more than entertaining people — they were changing how participants saw themselves\, even if only for a moment. \nWhat emerged from those experiments was a pattern rarely discussed in experience design. Powerful experiences don’t simply create memories. They temporarily change who someone is. \nRaj calls these Main Character Moments — brief sparks where someone stops observing and begins acting like the protagonist of their own story. They sit at the heart of a broader idea he calls We ARE the Story: the notion that people don’t just consume narratives\, they actively rewrite themselves inside them. \nDrawing on ten years of participatory worlds and thousands of participants\, this talk introduces five discoveries about how identity rewrites actually happen: \n\nThe Imagination Gap – People can’t change what they can’t imagine.\nThe Permission Paradox – The tighter the script\, the smaller the shift.\nThe Short Circuit Moment – The moment someone steps outside their usual script.\nIdentity Editing – For a moment\, someone becomes a different version of themselves.\nThe Afterglow Effect – What matters is what travels home.\n\nTogether these discoveries reveal the hidden mechanics behind experiences that don’t just entertain people\, but restore imagination\, interrupt identity scripts\, and create moments that travel far beyond the room.
URL:https://londonexperienceweek.com/event/people-arent-escaping-reality-theyre-rewriting-themselves/
LOCATION:The 103\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Raj-Samuel.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T143000
DTSTAMP:20260430T185403
CREATED:20260311T155302Z
LAST-MODIFIED:20260330T095850Z
UID:10000022-1776866400-1776868200@londonexperienceweek.com
SUMMARY:Human Tech Under Martial Law: Lightsticks\, Flags\, Prepayment & BARAM
DESCRIPTION:On 3 December 2024\, South Korea lived through a surreal day: martial law declared\, then overturned within hours.  \nFear and old memories of violence surfaced – but what appeared in the streets was different: \n\nK-pop lightsticks instead of weapons\nHand-drawn meme flags (“I want to go home”\, “National Lying Down Association”)\nPrepaid cups of warm coffee waiting for strangers\n\nIn this session\, Jooseok Oh (Founder\, CEO BARAM Experience Co.\, Ltd) shares these fragile\, powerful “human technologies” and explores what they teach us about designing experiences\, democracy\, and sustainable coexistence – not as the organiser\, but as a Korean experience researcher and storyteller. \nKey takeaways: \nThis session gives you a set of lenses and prompts to design with the human technologies your audiences invent for themselves – not just with the tools you buy or build. \n\nA backstage context-mapping method for any audience\nA reusable way to map the “hidden layers” behind behaviour – from 1980–90s democracy movements to 2002 World Cup streets\, 2016 candlelight protests and the 2024–25 “revolution of light”. You’ll leave with questions you can use to surface your own city’s historical layers before you design.\nA lens for reading symbols as human tech\, not props\nHow to treat K-pop lightsticks\, meme flags and prepaid cups of warm coffee as serious interfaces for emotion\, identity and care – and how to run the same analysis on the objects\, memes and habits your audiences already bring from home.\nDesign prompts for when people refuse to follow the script\nConcrete prompts to redesign one current project so it anticipates where people will really move: from staying home to coming out\, from standing still to studying under streetlights\, from consuming to organising heated buses and late-night snacks for strangers.\nA pattern library for bottom-up solidarity hacks\nTransferable patterns from Korea’s winter nights – from foil-blanket “Kisses” cheering squads to anonymous donors sending heated buses – that you can adapt to festivals\, museums\, cities and brands without copying the politics.\nA sharper definition of “human tech” for experience makers\nA way to distinguish between digital tools and the human technologies of time\, risk and shared belief – plus a closing question set you can use with your team: “Where will we let people become the protagonists here?”
URL:https://londonexperienceweek.com/event/human-tech-under-martial-law-lightsticks-flags-prepayment-baram/
LOCATION:The Green Room\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/오주석-Jooseok-Oh.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T143000
DTSTAMP:20260430T185403
CREATED:20260331T115059Z
LAST-MODIFIED:20260331T115059Z
UID:10008093-1776866400-1776868200@londonexperienceweek.com
SUMMARY:From IRL to IP: The Kinetic Framework for Evaluating Experiential Expansion
DESCRIPTION:‘IP-to-be or not to be’…  \nThat is the question many experiential creators find themselves asking as they find themselves at the intersection of an entertainment category that has grown year after year\, a legacy entertainment industry on the hunt for scaled IP\, and an audience with an appetite for more. \nSome experiences begin and end in one venue. One run. One audience. \nHowever\, there are those experiences that can be the spark that starts an IP engine. \nJoin Diana Williams\, CEO & Co-founder of media venture studio Kinetic Energy Entertainment\, as she dives into the gap between experiences that exist in a moment and experiences that live across media. \nThe session will offer early development exercises for anyone in the entertainment ecosystem – creators\, IP owners\, investors\, brands\, etc – to view the IRL “mothership” through the lens of how experiential work can become an IP-builder. Attendees can expect honest insights on the hard conversations that are needed to get to a yay\, nay or let’s table for now on the question of IP. \nKey takeaways: \n\nA checklist to assess whether an experience is scalable across other media.\nA framework for assessing core team capabilities and ambitions.\n“Golden Rules” of IP expansion.
URL:https://londonexperienceweek.com/event/from-irl-to-ip-the-kinetic-framework-for-evaluating-experiential-expansion/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Diana-Williams-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T144500
DTSTAMP:20260430T185403
CREATED:20260313T173511Z
LAST-MODIFIED:20260313T173511Z
UID:10000451-1776866400-1776869100@londonexperienceweek.com
SUMMARY:The Story Codex: A New Framework for Narrative in Experiences
DESCRIPTION:The Story Codex is a narrative tool that redefines how stories are built.  \nDesigned to be equally useful for linear\, branching\, and open-world experiences\, this new framework also empowers collaborators across disciplines — both writers and non-writers alike — to shape the narrative design of an experience. \nKey takeaways: \n\nImmersive stories are not films or television shows. So why are immersive writers still using film and television tools — like treatments or bibles — to create and document their work? Whether attendees go on to use the Story Codex or not\, this presentation will open their eyes to the urgent need for new narrative tools that are designed specifically for immersive storytelling.\nThe presentation will shift the definition of “story” from a linear plot and cast of characters to\, simply\, a collection of rules. This will fundamentally change the way attendees think about narrative.\nThe Story Codex is the first narrative tool that develops stories as rule sets — and attendees will quickly learn how to adapt this method for their own projects.
URL:https://londonexperienceweek.com/event/the-story-codex-a-new-framework-for-narrative-in-experiences/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Abigail-Taylor-Sansom.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T230000
DTSTAMP:20260430T185403
CREATED:20260401T140701Z
LAST-MODIFIED:20260416T073231Z
UID:10008873-1776866400-1776898800@londonexperienceweek.com
SUMMARY:The Traitors: Live Experience | Clockwork Dog Show
DESCRIPTION:While you’re at London Experience Week 2026\, why not take in one of the capital’s best experiences: The Traitors: Live Experience. \nThe Traitors: Live Experience is supercharged by Clockwork Dog’s COGS system. Formed in 2016 Clockwork Dog enable cutting edge immersive attractions and experiences around the world to control audience flow\, track specific groups\, integrate different technologies\, connect all departments\, create custom dashboards and much more. \nGo on the Clockwork Dog Tour at your leisure throughout London Experience Week 2026. \nWhile you’re at the Summit\, pop along to the Clockwork Dog booth in The 103 to say hi to the team and tell them what you thought. \nYou can also check out the cool Clockwork Dog activations throughout the Ministry of Sound\, plus two workshops led by some of Clockwork Dog’s founders. \n  \n\n\nAbout The Traitors: Live Experience \nARE YOU A FAITHFUL OR A TRAITOR? \nYou’ve watched the treachery unfold on screen – now it’s your turn to play in real life. \nWelcome to  The Traitors: Live Experience\,  where nothing (and no one) is as it seems. \nTake your seat at The Round Table in a 2-hour\, pulse-racing experience that will immerse you in a world of deception and betrayal. Complete missions to build the prize pot\, forge alliances\, and expose the liars as you navigate your way to victory. \nBut remember – in this game of strategy\, even your closest ally could be your most dangerous enemy.
URL:https://londonexperienceweek.com/event/the-traitors-live-experience-clockwork-dog-show/2026-04-22/
LOCATION:The Traitors: Live Experience\, 60 Short's Gardens\, London\, WC2H 9AH\, United Kingdom
CATEGORIES:Clockwork Dog Shows,Experience Safari 2026,Experiences
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Clockwork-Dog-Tour_-The-Traitors_-Live-Experience-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T150000
DTEND;TZID=Europe/London:20260422T153000
DTSTAMP:20260430T185403
CREATED:20260311T142605Z
LAST-MODIFIED:20260414T171707Z
UID:10000014-1776870000-1776871800@londonexperienceweek.com
SUMMARY:Designing With Music and Sound: Creating Experiences That Transform
DESCRIPTION:Experiences today are often overloaded in an effort to engage every sense\, leaving audiences overstimulated rather than deeply connected.  \nThis talk places renewed emphasis on reintroducing music and sound as foundational forces in experience design\, not secondary layers. \nDrawing from real-world productions and experiences\, music therapy studies\, and ancestral sound practices\, Gen Cleary shares how a pivotal realization in her own work reshaped her approach. \nShe introduces a practical framework and clear protocols for using music\, sound\, haptics\, and spatial environments with intention\, so experiences can entertain while also helping audiences heal\, unite\, and transform\, creating deeper impact without compromising well-being. \nKey takeaways: \n\nExploration of protocol for using music and sound with intention\nA dosage checklist to avoid overstimulation\nA body-first approach to music and sound design\nWe can hear but are we listening\nYes to introducing haptics into our experiences\, but only with a clear safety playbook in place
URL:https://londonexperienceweek.com/event/designing-with-music-and-sound-creating-experiences-that-transform/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/03/Gen-Cleary.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T150000
DTEND;TZID=Europe/London:20260422T153000
DTSTAMP:20260430T185403
CREATED:20260311T144946Z
LAST-MODIFIED:20260331T112422Z
UID:10000017-1776870000-1776871800@londonexperienceweek.com
SUMMARY:High Tech\, Low Tech\, No Tech: Lessons Learned From 800+ Immersive Experiences
DESCRIPTION:When we talk about immersive experiences\, technology can sometimes dominate the conversation. But after encountering 900+ immersive works across three continents in three years\, Katrina noticed a recurring pattern: tech alone doesn’t determine quality. \nIn this session\, she introduces her AURA Framework (Agency\, Universe\, Resonance\, Artistry) – a qualitative lens for thinking about how immersive experiences function and why they land. Rather than scoring or ranking work\, AURA offers a shared vocabulary for reflecting on agency\, world-building\, resonance\, and craft. \nWhether built with cutting-edge tech or almost none at all\, this session offers an experience-first perspective on designing work that holds together and connects with audiences. \nKey takeaways: \n\nThe AURA Framework (Agency\, Universe\, Resonance\, Artistry) – A practical qualitative lens participants can use to think more clearly about immersive design choices\, regardless of scale\, budget\, or technology.\nA clearer distinction between technology and experience quality – A sharper way to identify when tech is adding value versus when it’s compensating for weak design.\nPatterns observed across 900+ immersive works – Recurring design strengths and common pitfalls drawn from extensive firsthand experience across formats and contexts.\nLanguage to advocate for experience-led decisions – Clear vocabulary to help teams communicate why certain design choices matter\, especially when navigating stakeholder pressure around technology.
URL:https://londonexperienceweek.com/event/high-tech-low-tech-no-tech-patterns-observed-across-800-immersive-works/
LOCATION:The 103\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Katrina-Lat.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T150000
DTEND;TZID=Europe/London:20260422T153000
DTSTAMP:20260430T185403
CREATED:20260413T134725Z
LAST-MODIFIED:20260418T125552Z
UID:10008958-1776870000-1776871800@londonexperienceweek.com
SUMMARY:Roundtable: Swinging London | What We Can All Learn From Competitive Socializing
DESCRIPTION:Full guest list to come. Please come along and join in the debate with our expert panel. \n\nTitle: Swinging London | What We Can All Learn From Competitive Socializing \nA Business of Experience Roundtable \nHost: Kevin Williams (The Stinger Report / LBX Collective) \nDescription: \nFrom Swingers to Flight Club\, Puttshack to the recently-opened Poolhouse\, competitive socialising is one of the fastest-growing & most successful formats in the Experience Economy. It blends play\, F&B\, and repeatable revenue. \nVenues often outperform traditional hospitality on: \n\nDwell time (2–3x longer)\nRepeat visits (driven by gameplay + social loops)\nHigher per-head spend\nLower reliance on constant new customer acquisition due to built-in replayability\n\nKey Questions: \n\nSo what are the secrets to competitive socializing’s success – and what can the rest of us learn from them?\nWhy is competitive socialising outperforming traditional hospitality and leisure formats?\nWhat drives repeat visits? Is that design intentional? What are the best mechanics for repeat visitation?\nWhat can museums\, brands\, theme parks\, LBEs\, and even B2B events learn from these mechanics?\nHow important is gameplay vs atmosphere vs social context?\nConsidering the competitive socialising formats that haven’t worked – when does this model break? What doesn’t scale?\nAlso\, what about the competitive socializing startups that didn’t make it? What’s the difference between those that win vs those that close?\n\nWhat You’ll Come Out Of This Roundtable With: \nDesign and commercial principles transferable from one of the fastest-growing sectors to your work.
URL:https://londonexperienceweek.com/event/roundtable-swinging-london-what-we-can-all-learn-from-competitive-socializing/
LOCATION:The Loft\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Business-of-Experience-5.png
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T150000
DTEND;TZID=Europe/London:20260422T154500
DTSTAMP:20260430T185403
CREATED:20260313T180003Z
LAST-MODIFIED:20260313T180810Z
UID:10000456-1776870000-1776872700@londonexperienceweek.com
SUMMARY:Pitch\, Please! How to Sell Your Creative Idea
DESCRIPTION:Creative ideas don’t fail because they’re not good—they fail because they’re pitched without clarity\, context\, or value.  \nThis interactive workshop breaks down how to pitch creative ideas to brands in a way that actually gets a yes. Participants will learn how to frame ideas as brand solutions\, align creativity with business goals\, and communicate value without flattening the magic. \nThrough hands-on exercises\, live examples\, and real-time reframing\, attendees will actively workshop a pitch and leave with a simple\, repeatable framework they can use in brand meetings\, decks\, and follow-ups. \nLess theory. More traction. \nKey takeaways: \n\n A 5-Part Pitch Framework\nA simple structure for pitching creative ideas to brands that clearly connects concept\, audience\, brand value\, and outcome.\nThe “Brand Translation” Cheat Sheet\nA quick-reference guide for translating creative language into brand priorities like objectives\, KPIs\, and ROI.\nThe 30-Second Hook Formula\nA repeatable opening that captures attention fast and frames your idea before details derail the room.\nA Pitch Clarity Checklist\nA self-edit tool to stress-test any pitch for focus\, relevance\, and decision-maker readiness.\nA Reusable Pitch Template\nA plug-and-play template attendees can use immediately for decks\, meetings\, or written proposals.
URL:https://londonexperienceweek.com/event/pitch-please-how-to-sell-your-creative-idea/
LOCATION:The Baby Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Jillian-Austin.png
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T160000
DTEND;TZID=Europe/London:20260422T163000
DTSTAMP:20260430T185403
CREATED:20260318T103200Z
LAST-MODIFIED:20260410T152951Z
UID:10007705-1776873600-1776875400@londonexperienceweek.com
SUMMARY:Making Meaning\, Connection\, and Transformation: Tools\, Reflections\, and Explorations
DESCRIPTION:Impactful experiences create a transformation in their guests…but how do we design to create embodied\, emotional connections and meaningful\, memorable audience journeys? \nDrawing on 25 years of creating immersive\, site-specific\, and experiential work\, Zach will offer practical tools and considerations on creating emotionally engaging audience journeys. \nHe will detail the myriad methods he and Third Rail Projects have used to create critically-acclaimed works that place the audience at the very heart of the storytelling including: Then She Fell\, The Grand Paradise\, Ghost Light\, Behind the City\, the VR adaptation of Wolves in The Walls\, and many others. \nKey takeaways: \n\nWhy you need to hire a theater/dance/movement director as a consultant and/or key member of your team. What is crucial about designing for the whole body & choreographing/blocking the audience experience?\nWhy it is important to create pathways for personal meaning-making through audience endowment and resonance. How does this offer essential and meaningful agency and participation?\nWhy you might want to reimagine what intimacy means in immersive/experiential performance and activations. How we can foster deeply connected\, emotionally resonant\, and scalable audience experiences without relying on unsustainable performer-to-audience ratios?
URL:https://londonexperienceweek.com/event/making-meaning-connection-and-transformation-tools-reflections-and-explorations/
LOCATION:The Green Room\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Zach-Morris.png
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