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X-WR-CALDESC:Events for London Experience Week
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DTSTART;TZID=Europe/London:20260423T170000
DTEND;TZID=Europe/London:20260423T180000
DTSTAMP:20260409T175800Z
CREATED:20260325T134333Z
LAST-MODIFIED:20260409T175800Z
UID:10007712-1776963600-1776967200@londonexperienceweek.com
SUMMARY:Session: Charlie Melcher (Future of Storytelling)
DESCRIPTION:Session details to come. \n  \n\n  \nAbout Charlie Melcher: \nCharlie Melcher is the Founder and CEO of Future of Storytelling\, a live events and content studio that is focused on how storytelling and technology are developing in the twenty-first century. \nFor over a decade\, FoST has created groundbreaking live gatherings such as the FoST Summit\, the FoST Festival (recognized as cutting-edge events by Forbes\, VICE\, The New York Times\, and others)\, as well as the FoST Explorers Club membership program. \nFoST also produces original content throughout the year\, including storytelling workshops; curated exhibitions with local and international organizations; a storytelling curriculum for businesses; a monthly newsletter\, “FoST in Thought\,” and the bi-weekly FoST Podcast. It also produces apps\, websites\, films\, and immersive experiences for international brands and media companies. \nMost recently\, Charlie has written a first-of-its-kind book about immersive experiences called THE FUTURE OF STORYTELLING: How Immersive Experiences are Transforming Our World—available now wherever books are sold. \nHe is also the Founder and CEO of Melcher Media\, Inc. Founded in 1993\, the company works with leading brands (including Meta\, PepsiCo\, and Microsoft)\, media companies (Netflix\, HBO\, Condé Nast\, and Time Warner)\, and individual authors (Oprah Winfrey\, Lin-Manuel Miranda\, and Kobe Bryant) to help them tell their stories and connect with large audiences via beautifully illustrated\, interactive books. The company has won numerous design awards and has produced thirty-three New York Times best sellers.
URL:https://londonexperienceweek.com/event/session-charlie-melcher-future-of-storytelling/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Charlie-Melcher.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T160000
DTEND;TZID=Europe/London:20260423T173000
DTSTAMP:20260423T091549Z
CREATED:20260313T173947Z
LAST-MODIFIED:20260423T091549Z
UID:10000452-1776960000-1776965400@londonexperienceweek.com
SUMMARY:How We Create the Worlds We Want the World to Be
DESCRIPTION:When immersive experience is crafted with intention\, something rare happens: strangers become community\, imagination becomes belief\, and the impossible starts to feel possible. \nThis is entertainment. \nThis is where fans are built. \nThis is how culture changes. \nThis belief drives everything in Mikhael Tara Garver’s 25+ year pioneering career in Immersive Entertainment and her visionary creative & business strategy behind Culture House Immersive (CHI). \nThis talk will draw together how she and CHI are developing original tourable work and bringing some of the world’s most beloved IP across music\, film\, literature\, and culture into spaces people can inhabit. \nShe will share her unique immersive involvement tools that integrate audiences not at the end of the creative process but at its very origin. \nThis session is for those who want to understand how this work becomes a thriving\, scalable enterprise and a genuine culture change engine\, not one or the other\, but both\, by design. We’ll share the proprietary development process\, the evolving financial model\, and the vision for growth. \nCome if you’re ready to step towards what we can build…together.
URL:https://londonexperienceweek.com/event/how-we-create-the-worlds-we-want-the-world-to-be/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Mikhael-Tara-Garver.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T160000
DTEND;TZID=Europe/London:20260423T163000
DTSTAMP:20260415T114020Z
CREATED:20260408T223745Z
LAST-MODIFIED:20260415T114020Z
UID:10008905-1776960000-1776961800@londonexperienceweek.com
SUMMARY:LXW: Three Minute Heroes
DESCRIPTION:Have you got a new project you want to announce? Are you looking for a partner? Do you have a new concept you need to share? \nLXW Three Minute Heroes is for you! \nLXW Three Minute Heroes gives you – yes – three minutes to pitch your platform\, share your idea and tell a high powered audience why they need to talk to you. \nWe have ten x three minute slots available – but not for long! \nFill in the below form\, upload any supporting deck and we’ll be in touch. \n>> LINK TO FORM \nYou’ll have three mins to talk directly to the highest quality audience you’ll ever meet. \nNo cost\, no fuss\, all opportunity to showcase your project to an audience of potential partners\, investors and influencers. \nAre you a Three Minute Hero? Get in touch!
URL:https://londonexperienceweek.com/event/lxw-three-minute-heroes/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Mike-Goldsmith.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T150000
DTEND;TZID=Europe/London:20260423T153000
DTSTAMP:20260414T175531Z
CREATED:20260311T154526Z
LAST-MODIFIED:20260414T175531Z
UID:10000016-1776956400-1776958200@londonexperienceweek.com
SUMMARY:The Great Unplugging: Why Digital Backlash is an Opportunity for Experiences
DESCRIPTION:The impacts of digital culture is going to lead to a boom in the experience economy – but only if you’re ready for it. \nPeak social media was in 2022\, we’re on the downward part of the curve. \nPeople are craving IRL experiences and connecting with people. \nAt the same time AI slop is going to make it increasingly difficult to make money in media. \nCommercial strategy will move to live. \nSecret Cinema’s Experiential Director Dean Rodgers predicts this will be a time of enormous opportunity and competition within the experiential space – how can you make the most of it? Join in the debate live. \nKey takeaways: \n\nBe ready for a cultural shift\nHow to create experiences that prioritise connection\nHow to reach audiences without social media
URL:https://londonexperienceweek.com/event/the-great-unplugging-why-digital-backlash-is-an-opportunity-for-experiences/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Dean-Rodgers.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T140000
DTEND;TZID=Europe/London:20260423T143000
DTSTAMP:20260423T091631Z
CREATED:20260418T094331Z
LAST-MODIFIED:20260423T091631Z
UID:10008990-1776952800-1776954600@londonexperienceweek.com
SUMMARY:Building Worlds Within The Sphere
DESCRIPTION:Factory Fifteen’s creative director Paul Nicholls showcases their journey from concepting The Sphere for Madison Square Gardens in 2016\, to creating digital experiences within it today.  \nTheir recent projects for the UFC in The Sphere in Las Vegas set a new standard in sports entertainment\, crafting several films for the infamous event that celebrated Mexican traditions on Mexican Independence Day. \nPaul will guide audiences at WXO through the process of designing and delivering these worlds within spheres. \nNote: Attendees should stay in The Box for a special presentation of The Shape of Memory\, an Audio and Visual installation recently launched at the Royal Albert Hall by Max Cooper & Factory Fifteen. \n  \n 
URL:https://londonexperienceweek.com/event/building-worlds-within-the-sphere/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/04/24035_Nexus_UFC_Rituals_Concept-Event_01-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T130000
DTEND;TZID=Europe/London:20260423T140000
DTSTAMP:20260423T091614Z
CREATED:20260418T094254Z
LAST-MODIFIED:20260423T091614Z
UID:10008991-1776949200-1776952800@londonexperienceweek.com
SUMMARY:The Shape of Memory
DESCRIPTION:The Shape of Memory is an Audio and Visual installation first launched at the Royal Albert Hall by Max Cooper & Factory Fifteen.  \nMemory has a special aesthetic quality\, being rewritten each time it’s recalled and being somewhat skewed\, particular details in high resolution; others in low or entirely missing \nThe Shape of Memory looks to explore the fickle and often fragmented nature of our memories. Exploring the visual language behind our memories from our most fond to the mundane\, in which some parts can be entirely in focus while others are always somehow just out of reach. \nWhere the lines between one memory and another blur to create entirely fictitious memories of our minds creation until it’s impossible to know where one stops and another begins. \nThank to Paul Nicholls\, Pete Rey and all at Factory Fifteen for their help in launching this exclusive installation at London Experience Week 2026. \n—————- \nAbout Max Cooper: \nMax Cooper is an electronic composer\, multi-disciplinary artist\, music label founder and former scientist who has carved out a unique space in music and visual art. \nHe holds a PhD in computational biology at the same time as being the first contemporary electronic musician to perform at the ancient Acropolis theatre in Athens and one of the first clutch of musicians to produce in Dolby Atmos. Cooper has enquired forover 15 years through music\, collaborations\, and his label Mesh\, to explore the intersections between the arts and sciences with installations\, performances\, immersive experiences\, online media\, music videos and live events. \nAnchored throughout is his emotive approach\, connecting how ideas and forms feel\, in a manner accessible to us all. “I’ve always had a strong emotive bond with aesthetics\, and found at an early age that the purified forms of electronic music carried a lot of weight for me\, as did the reductive natural aesthetics of the sciences. That felt connection to both opened up a world I’ve been lost in ever since.” \nPivoting from computational biology to electronic music might not seem like the most natural career transition\, but for Cooper the commonalities are obvious: “In both fields\, you’re in a sense\, free. Free from the limits of living systems\, free from the limits of corporeal sound. The only constraints are in your mind.” \nMax Cooper has collaborated with Zaha Hadid Architects\, Dolby\, L-Acoustics\, 4DSOUND\, Barbican Centre\, W1 Curates\, The Babraham Institute and exhibited work at museums including the Pompidou Metz\, ZKM Karlsruhe\, Museum Wave Seoul and The Science Museum London. \nDiscover more at www.maxcooper.net \nAbout Factory Fifteen: \nFactory Fifteen are a film and experience design studio led by Bafta and Emmy award winning directors. They create extraordinary cinematic worlds and live experiences for innovative brands and cultural institutions. \nRecent experiential case studies include the UFC and Backstreet Boys events at Sphere\, Max Cooper’s Royal Albert Hall show\, ‘Kia Joyride experience’ at St Judes Cancer Research Hospital and the ‘Reve Des Lumiere’ in Tokyo Dream Park. \n  \n  \n  \n 
URL:https://londonexperienceweek.com/event/the-shape-of-memory/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/04/25100_Max-Cooper_Memory_4k_CinemaCrop_Web_0079-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T120000
DTEND;TZID=Europe/London:20260423T123000
DTSTAMP:20260319T144818Z
CREATED:20260316T110217Z
LAST-MODIFIED:20260319T144818Z
UID:10000462-1776945600-1776947400@londonexperienceweek.com
SUMMARY:Worldbuilding the World
DESCRIPTION:In this inspiring keynote\, Abraham Burickson—architect\, founder\, and artistic director of Odyssey Works—shares his unique vision of experience design.  \nWhat if experience design was not just about creating memorable moments\, but a tool to transform our very relationship with the world? \nHow might we craft experiences that go beyond entertainment to deeply move and connect with individuals? \nFrom his journeys in the Amazon\, to multi-month immersive creations designed for a single participant\, to explorations with whirling dervishes\, Burickson continuously pushes the boundaries of what an experience can be. \nThis keynote offers a rare opportunity to understand how design can become a vector of both personal and collective transformation\, and how empathy\, intention\, and imagination can quite literally reshape the world we share.
URL:https://londonexperienceweek.com/event/worldbuilding-the-world/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Abraham-Burickson.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260423T100000
DTEND;TZID=Europe/London:20260423T113000
DTSTAMP:20260410T144723Z
CREATED:20260316T102244Z
LAST-MODIFIED:20260410T144723Z
UID:10000457-1776938400-1776943800@londonexperienceweek.com
SUMMARY:WXO Campfire: Live @ LXW26
DESCRIPTION:Now a tradition at WXO Summit\, we take time to run one of our trademark WXO Campfire sessions – live.  \nBringing an online session to life\, come and join WXO founder and CEO James Wallman as he leads a group session where he’ll reflect on the emerging trends of London Experience Week and recent insights from the WXO’s recent ’10 Big Battles’ report on the needs of over 3\,000 members of the Experience Economy. \nThis is no sermon from the mount. WXO Campfires are a place for you to share opinions\, discover new skills and make new friends. \nWe look forward to you joining us! \n  \n\n  \nAbout WXO Campfires: \nEvery week\, WXO runs two online Campfires – intimate\, informal\, insight-rich sessions with the brightest minds in the Experience Economy. Because we believe experience matters. \nMembers get to put their questions directly to expert speakers as well as network with experience professionals from over 40 countries. \nPrevious speakers have included the likes of Joe Pine\, Kevin Williams\, Laura Hess\, Heather Gallagher\, Bob Cooney\, Pigalle Tavakkoli\, Lou Murray and many more \nCampfires have covered everything from real-time brain measurement to rave culture\, sound therapy to AI storytelling\, Minecraft to Elvis.
URL:https://londonexperienceweek.com/event/wxo-campfire-live-lxw26/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/James-Wallman.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T160000
DTEND;TZID=Europe/London:20260422T163000
DTSTAMP:20260416T124256Z
CREATED:20260414T005634Z
LAST-MODIFIED:20260416T124256Z
UID:10008973-1776873600-1776875400@londonexperienceweek.com
SUMMARY:Memory\, Embodiment and AI for the Immersive Industry
DESCRIPTION:When considering the potential impact of immersive technologies on our society\, there is an unmistakable human component.  \nThe value of immersive experiences stems\, at least in part\, from the embodiment of the experience: the immersion of the senses\, the social interpersonal aspect\, and the dimension of these tools that goes beyond passive screen consumption. \nHow can we use AI to enhance our understanding of the immersive industry and explore the potential for AI-human collaboration? \nMeet Sam – Tellart’s ongoing applied research project exploring real-time AI-human interaction with generative cinema. \nThrough a series of phone-based interactions\, an unlimited number of participants can provide input and feedback into the interactive on-screen engine. \nAfter careful processing\, Sam will provide a uniquely generated cinematic reflection on the group’s collective consciousness. \nOn the spot. \n\n This work is a continuation of Tellart’s previous work at Nxt Museum Amsterdam as well as several other AI-powered experiences that the company has created over the last two years. 
URL:https://londonexperienceweek.com/event/memory-embodiment-and-ai-for-the-immersive-industry/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/04/0-1.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T150000
DTEND;TZID=Europe/London:20260422T153000
DTSTAMP:20260414T171707Z
CREATED:20260311T142605Z
LAST-MODIFIED:20260414T171707Z
UID:10000014-1776870000-1776871800@londonexperienceweek.com
SUMMARY:Designing With Music and Sound: Creating Experiences That Transform
DESCRIPTION:Experiences today are often overloaded in an effort to engage every sense\, leaving audiences overstimulated rather than deeply connected.  \nThis talk places renewed emphasis on reintroducing music and sound as foundational forces in experience design\, not secondary layers. \nDrawing from real-world productions and experiences\, music therapy studies\, and ancestral sound practices\, Gen Cleary shares how a pivotal realization in her own work reshaped her approach. \nShe introduces a practical framework and clear protocols for using music\, sound\, haptics\, and spatial environments with intention\, so experiences can entertain while also helping audiences heal\, unite\, and transform\, creating deeper impact without compromising well-being. \nKey takeaways: \n\nExploration of protocol for using music and sound with intention\nA dosage checklist to avoid overstimulation\nA body-first approach to music and sound design\nWe can hear but are we listening\nYes to introducing haptics into our experiences\, but only with a clear safety playbook in place
URL:https://londonexperienceweek.com/event/designing-with-music-and-sound-creating-experiences-that-transform/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/jpeg:https://londonexperienceweek.com/wp-content/uploads/2026/03/Gen-Cleary.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T140000
DTEND;TZID=Europe/London:20260422T143000
DTSTAMP:20260331T115059Z
CREATED:20260331T115059Z
LAST-MODIFIED:20260331T115059Z
UID:10008093-1776866400-1776868200@londonexperienceweek.com
SUMMARY:From IRL to IP: The Kinetic Framework for Evaluating Experiential Expansion
DESCRIPTION:‘IP-to-be or not to be’…  \nThat is the question many experiential creators find themselves asking as they find themselves at the intersection of an entertainment category that has grown year after year\, a legacy entertainment industry on the hunt for scaled IP\, and an audience with an appetite for more. \nSome experiences begin and end in one venue. One run. One audience. \nHowever\, there are those experiences that can be the spark that starts an IP engine. \nJoin Diana Williams\, CEO & Co-founder of media venture studio Kinetic Energy Entertainment\, as she dives into the gap between experiences that exist in a moment and experiences that live across media. \nThe session will offer early development exercises for anyone in the entertainment ecosystem – creators\, IP owners\, investors\, brands\, etc – to view the IRL “mothership” through the lens of how experiential work can become an IP-builder. Attendees can expect honest insights on the hard conversations that are needed to get to a yay\, nay or let’s table for now on the question of IP. \nKey takeaways: \n\nA checklist to assess whether an experience is scalable across other media.\nA framework for assessing core team capabilities and ambitions.\n“Golden Rules” of IP expansion.
URL:https://londonexperienceweek.com/event/from-irl-to-ip-the-kinetic-framework-for-evaluating-experiential-expansion/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Diana-Williams-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T130000
DTEND;TZID=Europe/London:20260422T140000
DTSTAMP:20260420T222151Z
CREATED:20260420T221955Z
LAST-MODIFIED:20260420T222151Z
UID:10008995-1776862800-1776866400@londonexperienceweek.com
SUMMARY:Colour of Conversation: In Conversation
DESCRIPTION:Colour of Conversation by DODDZ is a living artwork that listens to human conversation and translates its emotional tone into evolving fields of colour in real time. Nothing is pre-programmed. Every moment is shaped by the people in the room. \nThe artwork has been featured throughout London Experience Week. Microphones have been set up in various locations to ensure we are ‘taking the temperature’ of London Experience Week throughout the event. \nWhat do the business roundtables in The Loft look like vs the workshops in The Baby Box. How does the audience for Barbie: The Dream Experience’s Sarah Mendes compare with that of Abraham Burickson’s Worldbuilding the World. \nWXO Head of Content Mike Goldsmith chats with DODDZ in a lunchtime discussion\, talking about the artist’s beginnings\, his art practice and the importance of storytelling to his work. After a conversation about Colour of Conversation\, the artwork will be displayed on the ceiling of The Box as we move from room to room and experience London Experience Week – in real time…
URL:https://londonexperienceweek.com/event/colour-of-conversation-in-conversation/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/DODDZ.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T123000
DTSTAMP:20260418T124209Z
CREATED:20260317T195435Z
LAST-MODIFIED:20260418T124209Z
UID:10007697-1776859200-1776861000@londonexperienceweek.com
SUMMARY:The Origins of Immersion: From Margins to Mainstream
DESCRIPTION:Long before “immersive” became an industry term\, marginalized communities were already mastering the art of experience. \nAcross cultures and contexts\, people pushed to the edges of society have created their own spaces of belonging—through ritual\, music\, performance\, environment\, and collective joy. \nWithin this lineage\, LGBTQ+ communities—particularly spaces like Fire Island Pines—have served as powerful living laboratories for immersive design: crafting worlds where people could safely gather\, transform\, and become. \nIn this talk\, Vance Garrett traces how these traditions directly inform the foundations of modern immersive practice—from portals and transitions to audience participation\, environmental storytelling\, and the choreography of collective experience. Drawing from his early career within queer cultural spaces and his work on pioneering projects like Sleep No More\, he reframes immersive design not as a recent innovation\, but as an inheritance—one shaped by communities who had to build the spaces they were denied. \nThis session offers both a cultural acknowledgment and a practical framework: a set of principles drawn from marginalized space-making that can guide creators in building experiences rooted in belonging\, emotional resonance\, and shared transformation.
URL:https://londonexperienceweek.com/event/the-origins-of-immersion-from-margins-to-mainstream/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Vance-Garrett-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T110000
DTEND;TZID=Europe/London:20260422T113000
DTSTAMP:20260311T154807Z
CREATED:20260311T142041Z
LAST-MODIFIED:20260311T154807Z
UID:10000013-1776855600-1776857400@londonexperienceweek.com
SUMMARY:What Experience Designers Can Learn From Art & Technology (and Why It Matters Now)
DESCRIPTION:Many experience designers struggle to move beyond surface-level “wow effects” and create experiences that genuinely move people and stay in memory. \nThis talk explores why some of today’s most impactful experiences come from the worlds of contemporary art & technology rather than from traditional experience design alone. \nDrawing on over 15 years of curating interactive and immersive art projects\, Marie du Chastel shares inspiring artistic examples and practical principles that experience professionals can apply to design more emotional\, multisensory and meaningful experiences using technology. \nKey takeaways: \n\nA practical framework for designing emotional impact\, inspired by artistic practice.\nCore principles of multisensory experience design (sound\, space\, body\, interaction) and emerging technologies (XR\, spatial audio\, real-time systems) applicable to live\, immersive and hybrid experiences.\nA curated set of artistic references and project typologies to inspire future experience concepts.
URL:https://londonexperienceweek.com/event/what-experience-designers-can-learn-from-art-technology-and-why-it-matters-now/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Marie-du-Chastel.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T100000
DTEND;TZID=Europe/London:20260422T104500
DTSTAMP:20260406T191934Z
CREATED:20260406T191934Z
LAST-MODIFIED:20260406T191934Z
UID:10008889-1776852000-1776854700@londonexperienceweek.com
SUMMARY:Journeys and Spectacles
DESCRIPTION:In this site-specific experience and talk\, Gerred Blyth will use the fantastic video surfaces of the Ministry of Sound to take the audience on a journey that will explore the shared grammar between our many professional fields. \nGerred is in a unique position to take you on this journey. He has enjoyed a 25 year tandem career. \nBy Day: Head of Product Design for ASOS\, Product Director for the biggest pan African eCom platform and most recently C-Suite for the US’s leading Experience Gift destination. \nBy Night: Member of the band Public Service Broadcasting and creative producer of “a live orchestra in a holographic world” – the Supernova Spectaculars. \nIn this experiential presentation\, you will see the fabric of the Ministry of Sound come to life to the sounds of Public Service Broadcasting – and then we explore the concepts together. \nWhat can crafted user-experience journeys teach us about designing immersive spectacles? And what can show design teach us about building products used by millions? \nAs “Mr B” from Public Service Broadcasting\, Gerred has helped create and perform immersive\, story-driven shows at venues ranging from the Royal Albert Hall and Glastonbury to the Natural History Museum\, Caerphilly Castle\, and the British Library. \nTouring together in Europe\, US\, Asia and Australia/NZ\, these aren’t just concerts – they are carefully designed experiences\, built around pacing\, anticipation\, emotional peaks\, and shared moments of wonder. \nAlthough they use different language\, these Public Service Broadcasting shows relied on the same principles we obsess over in product design: onboarding\, narrative flow\, attention management\, friction\, reward\, and memory-making. \nThen we reverse the lens. \nDrawing on experience in e-commerce\, interactive design\, and product leadership\, we look at how UX frameworks\, research methods\, and iteration cycles can surprisingly inform how live shows and large-scale spectacles are conceived. \nAt first glance\, the parallels are obscure. But scratch the surface\, and you’ll discover a shared experience grammar that may permanently change how you think about experiences – whether they live on a stage or on a screen.
URL:https://londonexperienceweek.com/event/journeys-and-spectacles/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Gerred-Blyth.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T190000
DTEND;TZID=Europe/London:20260421T210000
DTSTAMP:20260416T193946Z
CREATED:20260416T193825Z
LAST-MODIFIED:20260416T193946Z
UID:10008983-1776798000-1776805200@londonexperienceweek.com
SUMMARY:WXO Experience Awards 2026 with Immerse LDN
DESCRIPTION:The WXO World Experience Awards 2026 take place on Tuesday 21 April at Ministry of Sound from 7-9pm.  \nThe ceremony marks the end of Day One of the World Experience Summit\, a part of London Experience Week 2026. \nWe’re delighted to announce our friends at Immerse LDN will be sponsoring the Awards evening. \nWinners are decided by votes by members of the World Experience Organization – all leaders and practitioners shaping this industry – can vote. That is what gives these awards their unique weight. \nTickets are still available – click here for more. \n  \n——————– \n  \nABOUT WXO EXPERIENCE AWARDS 2026 \nBeing shortlisted is winning. At this level\, the difference between entries for the WXO Awards is rarely clear-cut. It is subjective. Context matters. Taste matters. What resonates with one judge may not with another. \nAll this is true – unless\, of course\, you win \nThis is the third year of the WXO World Experience Awards\, and the standard has risen markedly. The depth\, rigour\, and ambition of submissions this year signal a field coming of age. \nLike the Oscars\, these awards are decided by peers. \nJust as the Oscars are voted for by members of the Academy of Motion Picture Arts and Sciences\, so only members of the World Experience Organization – all leaders and practitioners shaping this industry – can vote. That is what gives these awards their unique weight. \nWe planned for six shortlisted entries for most categories. In several cases\, ties made that impossible. It felt churlish to exclude people and work at this level. \nFor Experience of the Year\, we managed to stay at 12 shortlisted entries\, though the volume and quality made selection unusually difficult. (There are many exceptional experiences that are not on this list. \nIt’s been a real pleasure reading\, watching\, considering this list. We hope you enjoy celebrating with the finalist and winners at the end of Day One of the World Experience Summit. \nWe hope to see you there.
URL:https://londonexperienceweek.com/event/wxo-experience-awards-2026-with-immerse-ldn/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Experientialist-of-the-Year-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T170000
DTEND;TZID=Europe/London:20260421T180000
DTSTAMP:20260416T081206Z
CREATED:20260416T064630Z
LAST-MODIFIED:20260416T081206Z
UID:10008981-1776790800-1776794400@londonexperienceweek.com
SUMMARY:How to Create Emotion Through Technology
DESCRIPTION:Way too many “tech-driven experiences” don’t make you feel anything. \nThis is different. \nThree of the world’s most exciting tech-driven creators each get 7 minutes to show us how it’s actually done: \nFrom France — Bruno Ribeiro (ribeirobruno.com)\nWorking at the frontier of shared immersive worlds\, Bruno will talk about his work with Jay Rinsky and Little Cinema on The Matrix in shared reality at COSM – where scale\, story\, and technology combine to create collective emotional experiences. \nFrom Germany — Felipe Sánchez Luna (KLING KLANG KLONG)\nA creative director pushing the edges of light\, sound\, and spatial installations—known for turning abstract tech into visceral\, physical moments. The KLING KLANG KLONG team’s audioscapes opened up this morning’s Summit in The 103. \nFrom Canada — Catherine Turp (Moment Factory)\nOne of the minds behind globally renowned immersive environments like ‘Lumina Night Walks’ and large-scale multimedia spectacles that consistently move audiences at scale. \nThis is NOT a panel. There’ll be minimal explanation. \nJust sound\, light\, visuals\, and instinct—used well enough to actually move a room full of people. \nThey can show a case. Build a moment. Drop us into something. \nThe only brief we’ve given them: make us feel something real. \nAwe. Tension. Joy. Unease… let’s see! \nIf it works\, you’ll know. If it doesn’t\, you’ll know that too. \nThree different backgrounds. Three different creative languages. One shared question: \nCan technology really make us feel – or are we all just pretending it does?
URL:https://londonexperienceweek.com/event/how-to-create-emotion-through-technology/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Holding-screen.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T160000
DTEND;TZID=Europe/London:20260421T163000
DTSTAMP:20260313T175509Z
CREATED:20260313T175435Z
LAST-MODIFIED:20260313T175509Z
UID:10000455-1776787200-1776789000@londonexperienceweek.com
SUMMARY:Invitation To Play: How Gaming Experiences Drive Fandom
DESCRIPTION:Today’s guests don’t just want to be entertained – they want to play with the worlds they love.  \nFrom Netflix House to year-round horror attractions\, the most talked‑about brands are borrowing straight from gaming: multi-level engagement\, shared missions\, and communities that feel more like squads than audiences. \nIn this session\, we’ll show how gaming principles – honed in live experiences like Brawl Stars: Welcome To Starr Park – can transform any attraction\, pop‑up\, or touring experience into a living fandom engine. \nYou’ll learn how to design moments that invite guests to play together\, not just pass through\, and how to measure success in terms of belonging\, not just bodies through the door. \nCome ready to steal from gaming in the best way possible. \nKey takeaways: \n\nA Multi‑Level Engagement Map\nA plug‑and‑play framework to design for casual guests\, engaged fans\, and super-fans in the same experience—so there’s always a next level to climb.\nA Shared Experiences Toolkit\nPractical prompts to answer “What do our guests actually do together?” and turn passive scenes into memorable\, co-created moments people talk about later.\nAn Actionable Pilot Plan\nA clear first step for testing these ideas in your next event\, pop‑up\, or touring experience—without needing a blockbuster budget or a total redesign.
URL:https://londonexperienceweek.com/event/invitation-to-play-how-gaming-experiences-drive-fandom/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Ashley-Jex-Wagner.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T150000
DTEND;TZID=Europe/London:20260421T153000
DTSTAMP:20260414T003123Z
CREATED:20260316T113300Z
LAST-MODIFIED:20260414T003123Z
UID:10000464-1776783600-1776785400@londonexperienceweek.com
SUMMARY:DEEP STORY: A Complete Guide to Creating Transformational Visitor Attractions
DESCRIPTION:For the past twenty years\, brand homes\, museums and other visitor centers have poured millions into making their experiences more immersive and entertaining. But according to Bob Rogers\, this isn‘t enough. \nIn his forthcoming book\, DEEP STORY; A Complete Guide to Creating Transformational Visitor Attractions\, Bob shows how the next higher level of visitor experience achieves true transformation—not better temporary engagement or entertainment\, but a true change in the visitors’ actions and lives. Guests who came looking only for something fun to do for 90 or so minutes\, come away thinking and acting differently. They are more attracted to the sponsor’s brand and products\, or more attracted to the museum’s subject. And that difference is lasting. \nIn this session\, Bob gives a preview of his forthcoming book\, DEEP STORY\, and will discuss what transformation can really mean for brand homes\, museums\, and other visitor centers\, why most visitor centers and museums are too often achieving only momentary impact\, and how they can permanently connect their subject or brand with the departing visitor’s identity. \n——– \nDEEP STORY; A Complete Guide to Creating Transformational Visitor Attractions\nIf you seek to change the world\, permanently and measurably\, by increasing your visitors’ interest in your subject or your brand\, this book is for you. \nDEEP STORY is an expert practitioner’s guide to the creation of truly transformational exhibits and visitor experiences that millions of people remember and treasure. Examples of these attractions can be found at many locations around the world\, such as the Johnnie Walker Experience on Princes Street in Edinburgh\, the Las Vegas Raiders’ Allegiant Stadium Tour\, Jameson Bow St in Dublin\, and the Abraham Lincoln Presidential Library and Museum. \nThey transform visitors into lifelong fans of a brand\, a team\, a country\, or a subject. The stories in this book are drawn from decades of the author’s experience creating transformational attractions. They show leaders and creators how to combine scholarship\, showmanship\, and salesmanship to do more than entertain or inform. \nMore than merely sending a message or creating awareness\, experiences powered by DEEP STORY seek to permanently lead visitors to see differently\, act differently—to become different. As visitor’s identities are changed\, so are their subsequent actions. \nDEEP STORY; A Complete Guide to Creating Transformational Visitor Attractions\, will be officially released September 8\, 2026. For more information or to receive a pre-publication copy go to www.Deep-Story.com or www.BobRogers.com.
URL:https://londonexperienceweek.com/event/deep-story/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Bob-Rogers-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T140000
DTEND;TZID=Europe/London:20260421T143000
DTSTAMP:20260311T155100Z
CREATED:20260311T121342Z
LAST-MODIFIED:20260311T155100Z
UID:10000011-1776780000-1776781800@londonexperienceweek.com
SUMMARY:The Transformation Economy
DESCRIPTION:Session description to come. \n  \n\n  \nAbout The Transformation Economy \nFrom the author who defined the Experience Economy comes the next big shift: the Transformation Economy. \nA fundamental economic shift is emerging. Goods\, services—even memorable experiences—are no longer enough to attract and keep your customers. Customers are clamoring to change\, eager to reach their aspirations and to become better versions of themselves. \nWelcome to the Transformation Economy. \nTo truly compete in today’s marketplace\, enterprises must create transformative experiences that guide customers to achieve their aspirations\, whether that’s improving well-being\, increasing prosperity\, developing knowledge\, or finding purpose. These aspirations speak to customers’ greatest desires\, their dreams for the future\, and their conceptions of who they are and who they strive to be. \nIn this book\, bestselling author B. Joseph Pine II builds on his iconic work on the Experience Economy to explain what this new shift means for companies looking to stand out and gain competitive advantage. Using examples from organizations across industries\, including Noom\, Symplany\, Hydrafacial\, London Business School\, and Johnnie Walker Whisky\, Pine provides practical\, proven frameworks for organizations to design\, create\, and guide transformative offerings that help customers reach their greatest aspirations and flourish over the long term.
URL:https://londonexperienceweek.com/event/the-transformation-economy/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Joe-Pine-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T131500
DTEND;TZID=Europe/London:20260421T134500
DTSTAMP:20260410T144750Z
CREATED:20260311T133225Z
LAST-MODIFIED:20260410T144750Z
UID:10000012-1776777300-1776779100@londonexperienceweek.com
SUMMARY:How the First Immersive Show on Indian Mythology Came to Life
DESCRIPTION:In this keynote\, Samit Garg (E-Factor Experiences Ltd) and Ludovica Arci (SARAVÁ Immersive) unpack SHIVA – a 20\,000 sq ft multisensory\, 360-degree immersive environment that blends projection architecture\, spatial sound\, atmospheric effects and VR into a spiritually charged narrative journey. \nMore than spectacle\, SHIVA was designed as scalable cultural infrastructure – commercially operational\, modular and export-ready. \nThis session explores how myth\, technology and audience psychology converge to create strong emotional impact\, and why the future of immersive storytelling lies not in scale alone\, but in what stays with you once you step outside the door. \nAnd above all\, this is a story of collaboration\, belief\, and courage – of how conviction and faith can transcend international boundaries\, unite diverse minds\, and bring people together to create something that may not be culturally central to both\, yet profoundly meaningful to one. \nKey takeaways: \n\nHow to design immersive experiences that create lasting emotional residue\nHow to merge cultural depth with cutting-edge technology seamlessly\nHow to structure scalable\, commercially viable immersive IP\nPractical frameworks to elevate your own large-format experience design
URL:https://londonexperienceweek.com/event/how-the-first-immersive-show-on-indian-mythology-came-to-life/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/Samit-Garg-Ludovica-Arci-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T130000
DTEND;TZID=Europe/London:20260421T131500
DTSTAMP:20260418T121222Z
CREATED:20260418T121222Z
LAST-MODIFIED:20260418T121222Z
UID:10008994-1776776400-1776777300@londonexperienceweek.com
SUMMARY:Welcome to World Experience Summit 2026
DESCRIPTION:A warm welcome to London Experience Week from World Experience Organization founder and CEO\, James Wallman!
URL:https://londonexperienceweek.com/event/welcome-to-world-experience-summit-2026/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/03/James-Wallman.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260421T120000
DTEND;TZID=Europe/London:20260421T130000
DTSTAMP:20260414T141408Z
CREATED:20260414T141408Z
LAST-MODIFIED:20260414T141408Z
UID:10008978-1776772800-1776776400@londonexperienceweek.com
SUMMARY:Time Echoes
DESCRIPTION:For London Experience Week 2026\, Senzomi founder and CEO Tom Middleton brings Time Echoes to the iconic Ministry of Sound\, transforming The Box into a powerful\, multi-sensory environment for deep immersive listening. \nDesigned for one of the world’s most renowned club sound systems\, the experience harnesses the full physicality of sound – where low frequencies are not only heard\, but felt throughout the body. \nCombined with dynamic ceiling-based lighting\, Time Echoes unfolds as a journey across at least three senses: sound\, light\, and vibration. \nSpanning vast scales of time and perception\, the work moves from the foundational rhythms of the Earth – including the Schumann Resonance – through elemental forces\, environmental soundscapes\, and the emergence of life\, from the smallest detectable vibrations to complex acoustic ecologies\, before arriving at human expression and collective resonance. \nSound expands and contracts in scale – from vast\, awe-inspiring forces to intimate\, near-field detail – inviting the audience into a heightened state of awareness through deep listening and full-body interoception. \nIn its final movement\, the boundary between system and audience dissolves\, as participants are invited to contribute their own voice\, creating a shared field of resonance that completes the journey. \nTime Echoes at Ministry of Sound is not a performance. \nIt is a fully embodied experience of sound\, vibration\, and connection.
URL:https://londonexperienceweek.com/event/time-echoes/
LOCATION:The Box\, Ministry of Sound\, 103 Gaunt St\, London\, SE1 6DP\, United Kingdom
CATEGORIES:Exclusives,Experience Safari 2026,Experiences,LXW 2026
ATTACH;FMTTYPE=image/png:https://londonexperienceweek.com/wp-content/uploads/2026/04/Time-Echoes-2.png
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END:VCALENDAR