So many ideas… so many ‘art-preneurs’ who need to know how to create a business plan investors will understand + draw a direct line between experience and returns.
So Blair Russell, Tony-nominated producer and developer of theatre and live performance, will share:
- Funding structures (commercial vs subsidised vs hybrid)
- Risk models in live experience
- Why most projects fail to get funded
In particular, Blair will consider non-traditional development paths, more complex revenue streams, more options to raise funds and other opportunities that are as diversified as they are resilient.
Come and join Blair for a session that shows that the business of art is more than just seats, popcorn and merch!

