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Caroline Orange-Northey

Caroline Orange-Northey is the Managing Director of Pinterest UK and Ireland, where she leads business growth and first-of-their-kind creative campaigns with brands such as DFS and Habitat.

Prior to Pinterest, Caroline held a leadership role at Amazon Ads, overseeing lifestyle industries for nearly a decade.

She is an experienced media professional having spent over twenty years across various roles at organisations including the Financial Times and News International.

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Lea Karam

Positivity as a Strategy: How Pinterest Is Redefining Experiences

April 21, 2026 @ 4:00 pm
A conversation on positivity by design, emotional architecture, and what happens when a platform puts human experience first.
Caroline Orange-Northey
Managing Director

Pinterest UK and Ireland