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Patrick Fagan

Patrick is a Behavioural Scientist, a Sunday Times bestselling author, a Russell Group university lecturer, and the former lead psychologist at Cambridge Analytica (non-political).

He is also the Co-Founder and Chief Science Officer of Capuchin Behavioural Science.

Upcoming events featuring Patrick Fagan:

No upcoming events for this speaker.

Past events featuring Patrick Fagan:

Business of Experience

Roundtable: More Please! ROI, ROX and How to Measure & Deliver Profitable Experiences

April 22, 2026 @ 4:00 pm
Whether it’s a brand activation or a B2B event, the challenge is the same: how do you prove experiences deliver measurable outcomes — and earn more budget?
Patrick Fagan
Behavioural Scientist, Co-Founder and Chief Science Officer

Capuchin Behavioural Science