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Measurability

Joe Timson + Amy Farrant

Elvis Evolution: Lessons From a Data-led Redesign

A redesign case study using audience reaction data to test changes in an IP-led show.
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Katrina Lat

High Tech, Low Tech, No Tech: Lessons Learned From 800+ Immersive Experiences

Rethinking the correlation between technology and quality in immersive experiences.
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