When considering the potential impact of immersive technologies on our society, there is an unmistakable human component.
The value of immersive experiences stems, at least in part, from the embodiment of the experience: the immersion of the senses, the social interpersonal aspect, and the dimension of these tools that goes beyond passive screen consumption.
How can we use AI to enhance our understanding of the immersive industry and explore the potential for AI-human collaboration?
Meet Sam – Tellart’s ongoing applied research project exploring real-time AI-human interaction with generative cinema.
Through a series of phone-based interactions, an unlimited number of participants can provide input and feedback into the interactive on-screen engine.
After careful processing, Sam will provide a uniquely generated cinematic reflection on the group’s collective consciousness.
On the spot.
This work is a continuation of Tellart’s previous work at Nxt Museum Amsterdam as well as several other AI-powered experiences that the company has created over the last two years.

