Speakers: LXW 2025

Wrote The Experience Economy

Creator of Experience Design Certificate Program

Founder/CEO, Mindscope

15 years hands-on XD practice

Immersive pioneer – Sleep No More, Star Wars Galactic Starcruiser

Co-Founder and Director of Phantom Peak

Launched $1.8m original IP immersive experience

Electronic music pioneer + neurosensory designer

Experience evangelist, WXO founder & CEO

Multi-talented writer-director-actor behind Doris Duke Foundation Project, Vita Nova.

Creative leader in the themed entertainment industry.

Abraham Lincoln Presidential Museum, Shanghai Expo 2010, Abbey Road Studios and the Museum of Liverpool

Live experiences for gamers – Supercell, League of Legends, Rick and Morty

Creative neuroscientist – Diageo, Bentley, Netflix

Orchestrated some of India’s largest events

Founder, The Calm Tech Institute

GM, Europe, Fever & Secret Media Network

Co-founder and partner of The Experientialists.

Real estate for experiences – URW, Starwood

Exploring over 500 productions in five years

Designed Minecraft: The Immersive Experience, ex-Cirque du Solei

Ex-Burning Man tech lead

CEO of AREA15

Co-authored Designing Experiences

Creative tech lead for Merlin Magic Makers

Creator, The Traitors Live Experience

Author: Be More Pirate, The Uncertainty Toolkit

Leads London’s tourism industry

Studio Secret Cinema’s pioneering experiential strategist

Real life Willy Wonka