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Roundtable: Everyone’s Invited? Why Accessibility Is A Creative & Commercial Advantage – Not A Constraint

From audio design to spatial navigation, from neurodiversity to physical access, accessibility is no longer a niche consideration. It’s a creative frontier.

Roundtable: Everyone’s Invited? Why Accessibility Is A Creative & Commercial Advantage – Not A Constraint

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When:
Tue 21st Apr 26 @ 3:00 pm to 3:30 pm
Where:

The Loft

Ministry of Sound, 103 Gaunt St
London, SE1 6DP United Kingdom

Business of Experience

Multi-talented writer-director-actor behind Doris Duke Foundation Project, Vita Nova.

Accessibility in 3D virtual environments for disability communities.

Off-Center co-founder; Consulting Producer on the Chicago production of Theater of the Mind.

Full guest list to come.

Please come along and join in the debate with our expert panel.


Title: Everyone’s Invited? Why Accessibility Is A Creative & Commercial Advantage – Not A Constraint

A Business of Experience Roundtable

Host: Christopher Morrison (Vita Nova)

Description:

Accessibility is often treated as compliance. A checklist. A cost. But the best experience creators are starting to treat it as a design unlock – one that improves experiences for everyone.

From audio design to spatial navigation, from neurodiversity to physical access, accessibility is no longer a niche consideration. It’s a creative frontier.

Key Questions:

  • What does “accessible by design” actually look like in practice?
  • Who is doing accessibility well, and what can we learn from them?
  • How can accessibility improve the core experience, not just expand the audience?
  • Where are we unintentionally excluding people, and why does that matter commercially?
  • How do you design for neurodiversity, sensory sensitivity, and invisible disabilities?
  • What are the most common mistakes teams make when trying to be accessible?
  • How do you balance accessibility with creative intent?

What You’ll Come Out Of This Roundtable With:

A clearer understanding of how accessibility can improve both the quality and reach of your experiences – and practical ways to embed it into your design process, your commercial design, and your marketing.