Full guest list to come.
Please come along and join in the debate with our expert panel.
Title: Everyone’s Invited? Why Accessibility Is A Creative & Commercial Advantage – Not A Constraint
A Business of Experience Roundtable
Host: Christopher Morrison (Vita Nova)
Description:
Accessibility is often treated as compliance. A checklist. A cost. But the best experience creators are starting to treat it as a design unlock – one that improves experiences for everyone.
From audio design to spatial navigation, from neurodiversity to physical access, accessibility is no longer a niche consideration. It’s a creative frontier.
Key Questions:
- What does “accessible by design” actually look like in practice?
- Who is doing accessibility well, and what can we learn from them?
- How can accessibility improve the core experience, not just expand the audience?
- Where are we unintentionally excluding people, and why does that matter commercially?
- How do you design for neurodiversity, sensory sensitivity, and invisible disabilities?
- What are the most common mistakes teams make when trying to be accessible?
- How do you balance accessibility with creative intent?
What You’ll Come Out Of This Roundtable With:
A clearer understanding of how accessibility can improve both the quality and reach of your experiences – and practical ways to embed it into your design process, your commercial design, and your marketing.

