Please come along and join in the debate with our expert panel.
Title: If We Can Work From Home and Shop From Home – Why Go Anywhere? | Real Estate and Placemaking
A Business of Experience Roundtable
Host: Lanné Bennett (Urbanlime Real Estate, The Lanné Company)
Description:
As work and retail move online, the role of physical space is being redefined. Placemaking is no longer about convenience – it’s about creating places people actively choose to be.
Experience is now the differentiator.
With immersive concepts like Wake The Tiger and Phantom Peak entering major developments, experiences are shifting from novelty to necessity – not just for retail, but for the future of real estate.
What does it take to create places worth going to?
Key questions:
- What makes a place worth leaving home for?
- What role should experiences play in modern developments?
- What’s the right mix between retail, leisure, and immersive experiences?
- Are experiences driving revenue, footfall, brand value — or all three?
- Who owns and delivers the experience: developer, operator, or creator?
- What do experience creators need to prove to real estate partners?
- What do sustainable economics look like for both sides?
- How do you move from “adding experiences” to truly experience-led placemaking?
What You’ll Come Out Of This Roundtable With:
A clearer, more grounded understanding of how experiences impact destinations and developments – and how the deals actually work: from deal structures and economics to partnerships, programming, and long-term value creation.