
Creating Behavioural Impact Through Multisensory Experiences
A full sensory brand case study mapping taste, touch, scent and sound to guest perception.

A full sensory brand case study mapping taste, touch, scent and sound to guest perception.

In 2026, the shopping centre of the past is dead – you now have to be ‘more than a store’. With Wake The Tiger and Phantom Peak heading to Westfield London and Stratford City, can the Experience Economy save real world retail?

A breakdown of narrative fundamentals that drive return visits, advocacy and stronger guest impact.

While you're at LXW26, why not take in one of the capital's best experiences: The Traitors: Live Experience – supercharged by Clockwork Dog's COGS system.

How the next higher level of visitor experience achieves true transformation and a true change in your visitors’ actions and lives.

Barbie: The Dream Experience's Sarah Mendes on how to harness the emotional pull of the past for Millennials and Gen Z.

From audio design to spatial navigation, from neurodiversity to physical access, accessibility is no longer a niche consideration. It’s a creative frontier.

Tall tales of unbuilt resorts, nevermade theme parks and grand follies and failures – but what can we actually learn from these phantom projects?

A welcome keynote from the Deputy Mayor of London for Business and Growth.

A gaming-led approach to building fandom through missions, shared play and community design.

A conversation on positivity by design, emotional architecture, and what happens when a platform puts human experience first.

An interactive session on making immersive media accessible to disability communities.

Immersive and location-based experiences are booming. But beneath the hype, have we actually figured out the formats that make money?

A workshop to build a usable two-sentence pitch for projects, companies or ideas.

While you're at LXW26, why not take in one of the capital's best experiences: LANDER 23 – supercharged by Clockwork Dog's COGS system.

A participatory exercise in mapping the networks that shape local experience ecosystems.

A hands-on workshop on puppetry as a way to invite safe, voluntary participation.

From bootstrapped brand to fringe pop-up to one of the UK’s largest commercial arts companies.

Three of the world’s most exciting tech-driven creators each get 7 minutes to show us how it’s actually done. The only brief we’ve given them: make us feel something real.

30% off tickets to Avora during London Experience Week 2026.

30% off tickets to Alcotraz during London Experience Week 2026.

30% off tickets to Moonshine Saloon during London Experience Week 2026.

Celebrate with the shortlisted finalists and winners of the Oscars of the Experience Economy, brought to you with Immerse LDN.

30% off tickets to Hexmoor during London Experience Week 2026.